Philips Brands Sponsor Lighting at Professional Builder’s Show Village
January 22, 2013 - 2:40pm
More than 40 Philips LED lighting products will be used throughout two model homes.

Philips Consumer Luminaires NA and Philips Lighting will join as lighting sponsors for the 14th annual Professional Builder Show Village exhibit at the International Builders’ Show, Jan. 22-24, 2013, in Las Vegas. The magazine partnered with modular home manufacturers Palm Harbor Homes and IronTown Homes, along with Greenfab, a developer of sustainable, healthy, modular homes and communities, and more than 40 building product manufacturers to build three model homes.

Philips Consumer Luminaires NA and Philips Lighting will sponsor two of the three 2013 International Builder Show Show Village homes. These homes will be located on the front entrance parking lot of the Las Vegas Convention Center for the duration of the show. More than 40 Philips lighting fixtures and lamps will be used throughout the two homes; half will use integrated LEDs and the others will use retrofit solutions. The homes will also use four different types of Philips LED bulbs and lamps.

On display in the Modern and Craftsman homes at the Show Village will be examples of Philips’ fully integrated LED luminaires that offer all of the benefits of LED without the confines of the traditional incandescent. The Cielo, a unique pendant, was designed to look like a modern light shade with no visible light source or bulb inside.  Instead, the Cielo has 24 2.5W Philips LUXEON LEDs embedded between a fabric shade and the acrylic housing. This contemporary pendant provides sophisticated style and dimmable, warm white light to match modern decors and create the desired atmosphere. The 24-inch shade is available in three finish choices: Black, White and Silver. 

Additionally, the Forecast Yo-Yo will be featured offering a contemporary LED collection that mimics the popular vintage string toy that bears its name. With a small round LED mini-pendant head dangling from a thin aircraft cable, this distinct style incorporates a functional heat sink into a louvered design element for a beautiful end result. Its powerful warm white directional light makes it the prime fixture for functional task lighting on any surface area.

For popular recessed lighting, the company will be featuring flush-mounted LED lighting from the Philips Thomas line. Offered in 4-inch and 6-inch trim and a variety of finishes, these energy-efficient luminaires use just 8W of power and can last up to 35,000 hours. They come in 3000K, offering a Color Rendering Index (CRI) of 85, and are compatible with standard low-voltage dimmers.

Moreover, Philips will be showcasing its retrofit line, which includes the newly redesigned 60W LED equivalent. Using just 11W of power while putting out over 830 lumens, the latest generation of Philips’ 60W A-19 LED bulb uses 10 percent less energy than its 12.5W predecessor, while increasing brightness by nearly 5 percent. Designed to exceed Energy Star specifications, the bulb will reduce energy consumption by 85 percent, last 25 times longer and save an estimated $134.00 in electricity costs during its lifespan as compared to the traditional 60W incandescent. This LED bulb will also offer consumers two different color temperatures, Soft White and Daylight, while the new sleek white shape makes it ideal for open fixtures and sheer shades. 

The new Philips A-19 LED bulb offers enhanced dimming capabilities, dimming down to 2 percent of power, while working with a broader range of dimmers. This further simplifies use and allows consumers to enjoy an effective, low-energy solution for lighting in the home.

Also being show is the new Philips DimTone BR30 LED, which offers a unique optical design that delivers uniform diffuse light. But, unlike other BR30 LED lamps on the market which dim at the same color temperature, the new Philips DimTone BR30 LED Lamp transitions from 2700K to 2200K while dimming, replicating the warm tones of incandescent light sources, and is dimmable to less than 5 percent of full light levels. Moreover, the new BR30 LED utilizes Philips' next generation driver technology which further increases the lamps compatibility with existing dimmers. 

Laura Van Zeyl, Publisher and Editorial Director of Residential Lighting magazine, is glad to see LED getting positive attention. “The builder market has been hesitant to embrace LED lighting due to price point and inconsistent quality, so it's encouraging that a company with leadership in that space will be there to showcase LED in its best light for that segment,” she says.

The three home models at Show Village present builders with the opportunity to see new products and technology in a demonstration-type setting. Show Village attendees can tour the homes, test the products and talk with the sponsor manufacturers’ representatives. At the show’s conclusion, the homes are sold and moved to a residential lot.

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