Consumers Digest Names Its Best Buy Ceiling Fans
August 3, 2012 - 8:59pm
More power and greater efficiency earn 2012 recognition for Kichler, Hunter and Monte Carlo.
Chloe is the most expensive ceiling fan from Monte Carlo to receive a Best Buy rating.

The newest crop of Consumers Digest Best Buys in the ceiling fan category includes products from three top brands sold through the lighting showroom channel: Hunter, Monte Carlo and Kichler. Featured in the magazine’s June 2012 issue and on its website, the Best Buys ratings cover all price points and include indoor and outdoor ceiling fans.

According to Consumers Digest Editor Rich Dzierwa, the magazine’s last ceiling fan review was in 2009. The most notable innovation since then, he says, was the influx of the brushless DC motor. While good for the environment, Dzierwa says only the greenest consumers will be willing to spend more for the technology. “Consumers can end up paying more for these super energy-efficient ceiling fans than any near-term savings they will receive,” Dzierwa adds.

Premium Selection: Kichler
Consumers Digest gave its Best Buy rating to the premium-priced Ceres fan. While it is priced for the high-end market, the magazine noted that Ceres is the lowest priced fan with a high-efficiency DC motor and fan blades included in the purchase price—and was still some $60 less than the closest competitor. Nine other Kichler fans with DC motors were also chosen as Best Buys.

Midrange Selection: Hunter
Indoors, Hunter’s Bainbridge fan got a Best Buy rating; outdoors, the company’s Sea Wind model got the nod. Bainbridge delivers top-notch performance for the price among other fans in the same range, the magazine said. Equipped with 48-inch fan blades that deliver greater airflow, Hunter’s Sea Wind was rated a Best Buy because even with a long list of features, Hunter’s Sea Wind was some $20 less than the next-least-expensive fan.

Economy Selection: Monte Carlo Fan
Monte Carlo’s ENERGY STAR®-rated Homeowner Max ceiling fan got special mention for being a “bargain powerhouse,” and more than five dozen additional Monte Carlo ceiling fans were given the Best Buy rating. Consumers Digest noted that of the 62 Monte Carlo Best Buys, 17 of the ceiling fans sell at retail for under $200.

According to the magazine’s website, a Consumers Digest Best Buy is a product that delivers exceptional value for a given amount of money. “That doesn’t mean that it’s simply the least expensive product in its category,” the website explained. “A Consumers Digest Best Buy merits special attention from consumers based on its combination of eight criteria: performance, ease of use, features, quality of construction, warranty, efficiency, styling, and maintenance and service requirements.”

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