ELK Group Intl . has promoted industry veteran John Haste to Senior Vice President of Sales and Marketing. As part of this new position, Haste will also be in charge of managing the company’s hospitality division, ELK Hospitality.
Haste began with ELK in 2009 as Vice President of Sales and Marketing spearheading ELK’s expansion into the home furnishings channel. He was instrumental in installing a furniture and accessory sales force as well as accelerating the companies market position through strategic acquisitions of Sterling Industries, Bailey Street and most recently Lazy Susan.
Haste also serves on the City of Hope Home Furnishings Board and is Vice Chairman of the Oklahoma State University Medical Authority as well as Vice Chairman of the Trustees of the Oklahoma State University Medical Center. Prior to joining ELK, Haste was Vice President of Sales and Marketing for IMAX. He resides in Tulsa, OK, with his wife.