Great Lighting Educational Resources
Our expert, Randall Whitehead, IALD, gives his tips on educational resources to further your lighting knowledge.
 
I’m new to the lighting sales world. What can I do to further my knowledge of lighting so I can help my customers with their lighting needs?
Continuing education is a big part of the business, especially as we are being introduced to alternative light sources. One of the best places to get a whole bunch of education is at Lightfair which happens every year. They offer a ton of courses and seminars. It would be we worth attending — this year’s event is May 17-19 in Philadelphia — and hopefully your employer would cover the cost, or at least part of it. A well-educated salesperson is worth the investment. Did I mention my book, “Residential Lighting, A Guide to Beautiful and Sustainable Design”? It is filled with room-by-room applications, photos and diagrams. Plus, it is perfect lower lumbar support on long plane rides — like maybe to Philadelphia.
Randall Whitehead lighting designer
Randall Whitehead, IALD

Randall Whitehead, IALD, is a professional lighting designer and author. His books include "Residential Lighting, A Practical Guide." Whitehead has worked on projects worldwide, appeared on the Discovery Channel, HGTV and CNN, and he is regular guest on Martha Stewart Living Radio. Visit his website www.randallwhitehead.com and follow his blog www.lightmakesright.com for more information on books, upcoming seminars and the latest lighting trends.

Leave A Comment

  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>

More information about formatting options

By submitting this form, you accept the Mollom privacy policy.

Lastest from ask randall

This is a very detailed question, more like a lighting diary. It looks like you have been trying a lot of alternatives for your recessed fixtures.... read full story
I think lighting is a very important component of a successful restaurant. My recommendation is to mix up the color temperatures of the lighting a... read full story
You raise a good point. It seems logical that if you assemble a light fixture from all UL listed components that it should then be a UL-listed... read full story
The best lighting for illuminating your face at a mirror is side lighting, also referred to as cross illumination. This would be a pair of fixtures... read full story

Webinars

Sponsored by Access Lighting, Engineered Lighting Products, Langlais Group Inc., LTF and Pure Lighting/Edge Lighting.   This webinar has already taken, place but you can... read full story
Sponsored by Access Lighting, Engineered Lighting Products, Ferguson, GM Lighting and Maxim Lighting/ET2.   This webinar has already taken place, but you can view an... read full story
Sponsored by Access Lighting, AFX Inc., Engineered Lighting Products, Langlais Group and Pure Lighting/Edge Lighting.   This live webinar has already taken place, but... read full story