Four Things Every Retailer Should Know About LEDs
Lighting expert Joe Rey-Barreau reveals the solid-state lighting essentials every lighting showroom needs to know.
4. LED Light Color Can Vary

Rey-Barreau says: LEDs’ creation is unique from one manufacturer to another, so LEDs did vary quite a bit in color. Now, if the LED is labeled Energy Star®, you’re sure to get a quality bulb with a great color. But LEDs come in different colors. It’s important for showrooms to show the color of all the LED products they sell because if customers are expecting one color and they get something else, they’re not going to be happy with the product.
Pictured: GE's Energy Star®-qualified BR30 12W lamp offers outstanding energy efficiency, warm color and an L70 rated life of 25,000 hours.
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