Crystorama has launched "Showroom Stars," a merchandising contest hosted on its Facebook page. The goal of the contest is to support Crystorama retailers by featuring showroom displays and drive sales at retail.
Customers are invited to email a photo of a Crystorama lighting display from a showroom or retail store to email@example.com. Each emailed entry must include the store name and location. Upon receiving each photo, Crystorama will add it to a Showroom Stars Facebook photo album.
The photo receiving the most likes on Facebook will receive a $1,000 merchandise credit; second place receives a $750 merchandise credit; and third place receives a $500 merchandise credit. As an incentive, the sales representative who covers the territory where the first place winner is located will receive a $500 stipend.
Only one photo may be entered per showroom/store. All photos must be emailed between Feb. 1 and April 30, 2013. Winners will be announced on May 1, 2013. Merchandise credits will be available beginning June 1, 2013. The lighting retailer must "like" Crystorama's Facebook page in order to be declared a winner.